This poster, created by the design tag team of Joe Scorsone and Alice Drueding, is a great poster and gets it's slant across that factory fishing is evil and harmful to the ocean, destroying all life within. The top of the poster looks like a normal boat with a mast and the seagulls circling around it, but then the bottom part of the poster, encompassed in the blue, makes the boat look like a monster, with red eyes and sharp teeth. The poster shows the diversity of the sea life being sucked into the mouth, and leaving behind an empty ocean devoid of life.
The design would not have been as effective if it wasn't for the funneling feeling evoked by the grouping of the ocean life. It really emphasizes the emptiness of the ocean after factory fishing, reinforcing the slant of the creation.
The elements of the normalcy of the boat and the tropes we have of what monsters look like are combined in this design to create the final "machine."
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