BattleStar Galactica font

The Battlestar Galactica font looks like the old school Atari font. There, I said it. The font uses the multiple lines moving in the same shape to create the larger letter. I'm not a big fan of it, since it uses 70s styled font, which wasn't as classy as 60s style and it's a bit more garish. It's interesting to note that the font is so aged looking yet the show is cutting edge.

The Star Trek Font

The Star Trek font is a mixture of 60s style and futurism. With sharp angles like most futuristic fonts, and an angle reminiscent of most 60s font, it's a perfect font for the era the series began in and the futuristic era the show takes place in, and it hasn't aged a day. I like the high upwards angles of the horizontal lines in the font and the S especially. The S could work upside down in the same way, and it's my favorite letter in the whole font.

The Star Trek Logo

Also, since Star Trek Into Darkness is coming out soon, I decided to take a closer look at the logo of the Starfleet.

The larger, yellow symbol is pointed upwards, and creates a feeling of upward mobility and speed, since the point of starfleet is to boldly go where no man has gone before, and to explore and make connections with alien races. Not only is the logo about literally going upwards into space, but also bringing humanity and universe as a whole up through connectivity and helping each other.

Inside this symbol is a star with an elongated top point, which also takes the upwards motion idea.

The star wars font

The Star Wars font is one of the most easily recognizable fonts in the history of fonts. With the connecting letters and all caps, it has easily gained popularity due to it's uniqueness and it's versatility is renowned. The run on of the letters suggests that they continue further than the font goes, as though they are connecting to something else. This would make sense since in the narrative of Star Wars, many things are connected to each other over the years, and these connections thrust the Star Wars galaxy into the future. The shape of the font overall is that of an octagon as well, which is a futuristic shape, since in most sc i fi the architecture and machinery are hard angles.

The Shining

In honor of Saul Bass' birthday, I decided to revisit his work and take a look at a poster that I love for 1980's The Shining. It's interesting how different this poster looks compared to today's horror movie posters, which almost entirely use red and black in their design schemes but the minimalism has continued. I actually like the choice of the color yellow, since it catches the eye more than red, and since yellow is most of the poster it makes you feel energized creates nervous energy.

The face that appears to come out of the darkness of the letters is haunting, and it suggests that the words are more of a window into a dark place than just words. The slanting of the letters also suggest that something isn't quite right.

Adiddas originals

I'm also a big fan of the adidas originals logos, that are a branch of adidas shoes that are reminiscent of the designs of shoes in the 60s and 70s.

The logo also uses the 3 stripes motif, but it's quite a bit different. 

The logo creates a leaf using 3 ovals and it contains the 3 stripes running through it. With simplicity and an evenly parallel design, the logo is not just a leaf but a collection of 3's.

The Adidas logo

The brand with the 3 stripes. All day I dream about (insert something that begins with "s"). Adidas has long lived in the shadow of Nike, but it's always been my favorite sports show, partly because they treat their workers more fairly in the countries where they make the shoes, and also because I prefer the overall design of the shoes. They may not be the most flashy of shoes like Nikes, and they don't draw as much attention, but I like that. The simple use of 3 stripes is enough for someone to know which brand your shoe is. The logo for the adidas brand is reminiscent of the design on the shoe, with three stripes in ascending order.

I really enjoy the movement of the design, and the simplicity that creates the movement.