Americana is making a comeback, now when it's needed more than ever. We've been told we aren't number one anymore, and all the evidence of this is becoming more and more widely accepted. It's actually frowned upon by some to be even remotely patriotic. But you know what? This ad campaign is telling you to love it or leave it, and regarding that attitude, I love it. It's the classic world according to America, where our country is highlighted and everything else falls into the background as "those other countries to go to." The victorious handyman raising a USA made duct tape roll is propaganda-ish in a good way. Propaganda art is some of my favorite. It's not unsure or subtle; it's stone-faced, loud and sure. The slogan is not only a call to action on how to use the duct tape, but also a call for America. "Repair. Restore. Reinforce." I'm not even very patriotic and I want to wrap myself in an American flag and watch some John Wayne movies.
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